Alexandru Ionescu

dupa cum spune adevolution.ro topul domeniilor de interes, dupa suma cheltuita de advertiseri pe publicitate online este:

Domeniu - Suma EURO Net
Banci - 2.560.000
Ingrijire personala/cosmetice - 2.120.000
Tehnologia informatiei - 1.740.000
Alimente si bauturi - 1.160.000
Auto - 1.050.000
Operatori telecom - 1.200.000
Imobiliare - 850.000
Asigurari - 900.000
Altele FMCG servicii - 680.000
Elecronice si electrocasnice - 450.000
Media&marketing - 375.000
Turism-linii aeriene - 450.000
Mobilier si amenajarea casei - 375.000
Detergent - 240.000
Cumparaturi si divertisment - 200.000
Petrol si servicii petroliere - 180.000
Servicii medicale - 100.000
Farmaceutic - 90.000

Clasamentul a fost alcatuit pe baza bugetelor alocate pe anul in curs de 363 de companii mari si mijlocii si include urmatoarele forme de expunere online: display advertising, viral marketing, contextual advertising, direct emailing, newsleter advertising, unconventional exposure (e-branding, video-insert etc).

link la articol

Tags: adevolution, advertising, buget, business, online, publicitate

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